About Us

We are lucky enough to live and work in Monmouth, a lovely small market town situated in one of the most beautiful parts of the British Isles.

Meet the Team

Simon Baynes - Founder & Co - Director

Professionally trained by blue chip market leading companies such as Mars and Estee Lauder, I have held a number of senior sales and management roles in key positions in the sporting goods market before setting up Big Sky Agencies Ltd in 2006.

These include: –

  • CHP Ltd – UK distributor – Polar Heart Rate Monitors – UK Sales Manager.
  • Oregon Scientific Ltd – Set up and then managed their new Sports & Healthcare business for the UK market.
  • Assist Ltd – UK distributor Timex Ironman Sports Watches and Omron Healthcare products – UK Country Manager

When I finish work, I enjoy cycling up big hills on my road bike, coming down other hills on my gravel bike and running over smaller bumpy bits on local trails.
I have had over 20 years sales and marketing experience.


I’m based at Big Sky Head Office where I organise Simon…… make appointments, journey plans, deal with queries & try to keep the VAT man under control.
When I finish work I like to get out into the garden, and go for nice long walks or try out my new e-bike!